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Logo and Identity

Posted on February 26, 2014 by Betty in Logos, Portfolio

Logo Concept by Betty Taylor DesignLogo concept.

Role: Concept and design.

Client: Concept only.

Logo and Identity

Posted on February 26, 2014 by Betty in Logos, Misc, Portfolio

Logo Concept by Betty Taylor Design

Logo concept.

Role: Concept and design.

Client: Concept only.

Logo and Identity

Posted on February 26, 2014 by Betty in Logos, Misc, Portfolio

Logo Concept by Betty Taylor Design

Logo concept.

Role: Concept and design.

Client: Concept only.

 

Recipe Booklet

Posted on July 1, 2013 by Betty in Advertising, Booklets, Brochures, Portfolio

 

Recipe Booklet

Entertaining Guide booklet with recipes.
Role: Concept and design.
Client: Created for The Hain Celestial Group, Inc., which reserves all proprietary rights.

Brochure

Posted on July 1, 2013 by Betty in Advertising, Brochures, Coupons and On-Pack Stickers, Portfolio

 

BrochureBrochure promoting the large variety of Terra Chips, with recipe and coupon.
Role: Concept and design.
Client: Created for The Hain Celestial Group, Inc., which reserves all proprietary rights.

Promotional Campaign

Posted on July 1, 2013 by Betty in Advertising, Coupons and On-Pack Stickers, Point-of-Purchase Signs and Displays, Portfolio, Sell Sheets, Web Design

 

Sell sheet, on-pack sticker, web landing pageSell Sheet, On-Pack Sticker, and Web Landing Page for promotional campaign.
Role: Concept and design.
Client: Created for The Hain Celestial Group, Inc., which reserves all proprietary rights.

In-Store Tear Pad and On-Pack Coupon

Posted on July 1, 2013 by Betty in Advertising, Coupons and On-Pack Stickers, Point-of-Purchase Signs and Displays, Portfolio

 

Tear Pad and CouponTear Pad with Recipe and On-Pack Coupon for promotional campaign.
Role: Concept and design.
Client: Created for The Hain Celestial Group, Inc., which reserves all proprietary rights.

Real Estate Brochure

Posted on June 5, 2013 by Betty in Advertising, Booklets, Brochures, Portfolio, Posters & Flyers

 

Brochure for high end real estate
Informational brochure showcasing the features of a high-end property.
Role: Concept and design.
Client: Barb Silverman, Re/Max Alliance

Web Page and Banner Ad for Promotion

Posted on June 5, 2013 by Betty in Advertising, Portfolio, Web Banners, Web Design

 

Web page and web banner for promotional event
Web page and home page banner for promotional event.
Role: Concept and design.
Client: Created for The Hain Celestial Group, Inc., which reserves all proprietary rights.

Invitation

Posted on June 5, 2013 by Betty in Invitations, Portfolio

 

Invitation and insert
Invitation for Grand Opening Celebration.
Role: Concept and design.
Client: Congregation Nevei Kodesh

Magazine Advertisment

Posted on June 5, 2013 by Betty in Advertising, Portfolio

 

Magazine Ad for Insurance Agency
Magazine ad for insurance agency.
Role: Concept and design.
Client: Ella Washington Agency

Inspirational Posters

Posted on June 5, 2013 by Betty in Portfolio, Posters & Flyers, Signage

 

Inspirational Posters
Inspirational poster set (10 total) created for sales meeting.
Role: Concept and design.
Client: Created for The Hain Celestial Group, Inc., which reserves all proprietary rights.

 

Promotional Brochure

Posted on June 5, 2013 by Betty in Advertising, Brochures, Portfolio, Posters & Flyers

Brochure

Promotional brochure.
Role: Concept and design.
Client: Created for The Hain Celestial Group, Inc., which reserves all proprietary rights.

Promotional Materials for In-Store Demo

Posted on June 5, 2013 by Betty in Advertising, Brochures, Point-of-Purchase Signs and Displays, Portfolio, Posters & Flyers, Signage

 

Poster and handout for in-store demo promotion

Poster and handout for in-store demo event.

Role: Concept and design.

Client: Created for The Hain Celestial Group, Inc., which reserves all proprietary rights.

Web Landing Page Graphic

Posted on December 18, 2012 by Betty in Advertising, Portfolio, Web Banners, Web Design

Web Landing Page

Web landing page for Black Friday Sale.

Role: Concept and design.

Client: LifePics

Email Newsletters

Posted on November 6, 2012 by Betty in Email Newsletters, Portfolio

Email NewslettersEmail newsletters.

Role: Concept and design. Supplied files to developer for coding.

Client: Created for The Hain Celestial Group, Inc., which reserves all proprietary rights.

Brochure

Posted on November 6, 2012 by Betty in Brochures, Portfolio

Brochure

 

Tri-fold brochure promoting MaraNatha Nut Butters.

Role: Concept and design.

Created for The Hain Celestial Group, Inc., which reserves all proprietary rights.

Logo and Identity

Posted on July 23, 2012 by Betty in Identity & Branding, Logos, Portfolio

Logo for three cohousing communities that partner for events and advertising.

Role: Concept and design.

Client: Cohousing West

Logo and Identity

Posted on July 23, 2012 by Betty in Identity & Branding, Logos, Portfolio

Horizontal logo for website header, compact logo for alternate uses, social media avatar, and website URL favicon.

Role: Concept and design.

Client: Mile High on the Cheap

Promotional Logo

Posted on July 23, 2012 by Betty in Logos, Portfolio

Logo for sweepstakes promotion for MaraNatha brand almond butters. Logo was used on a variety of pieces including corrugate POP displays, hang tags, print ads, and web banners.

Role: Concept and design.

Client: MaraNatha. Created for The Hain Celestial Group, Inc., which reserves all proprietary rights.

Logo and Identity

Posted on July 23, 2012 by Betty in Identity & Branding, Logos, Portfolio

Logo for a high-end RV paint and collision repair shop.

Role: Concept and design.

Client: Southwest Refinishing

Promotional Logo

Posted on July 23, 2012 by Betty in Logos, Portfolio

Promotional Logo for MaraNatha brand.

Role: Concept and design. Incorporated existing brand logo into promotional logo for print and web use.

Client: MaraNatha. Created for The Hain Celestial Group, Inc., which reserves all proprietary rights.

In-Store Signage

Posted on June 11, 2012 by Betty in Point-of-Purchase Signs and Displays, Portfolio, Signage

In-store signageIn-store signage for natural market departments. Styled to look like chalkboard signs.

Role: Concept and design.

Client: Wild Oats Markets (as staff member).

Event Posters

Posted on June 11, 2012 by Betty in Advertising, Portfolio, Posters & Flyers

Monthly event posters

Posters for monthly in-store events.

Role: Concept and design.

Client: Wild Oats Markets (as staff member).

Corporate Social Responsiblity Report

Posted on June 11, 2012 by Betty in Booklets, Portfolio, Reports

Corporate Social Responsiblity ReportTwenty-four page report published online as printable PDF file. The Hain Celestial Group 2010 Corporate Social Responsibility Report was designed to act as a companion piece to the Annual Report while offering a unique look and feel.

Role: Concept and design.

Client: The Hain Celestial Group. Created for The Hain Celestial Group, Inc., which reserves all proprietary rights.

Magazine Ads

Posted on June 11, 2012 by Betty in Advertising

Magazine adsSeries of magazine ads. Extensive retouching on background photos to remove various elements.

Role: Concept and design.

Client: MaraNatha. Created for The Hain Celestial Group, Inc., which reserves all proprietary rights.

Promotional Campaign

Posted on June 11, 2012 by Betty in Advertising, Point-of-Purchase Signs and Displays, Portfolio, Sell Sheets, Web Banners, Web Design

Multiple pieces for promotional campaign

Promotional campaign for SunSpire Earth Balls chocolates: buy Earth Balls and we’ll plant a tree in your name! Pieces include in-store display shipper, tear pad, sell sheet, trade ad, web page design, web banner ads.

Role: Concept and design.

Client: SunSpire. Created for The Hain Celestial Group, Inc., which reserves all proprietary rights.

Brochures

Posted on June 11, 2012 by Betty in Booklets, Brochures, Portfolio

Large brochures

Large tri-fold brochures with information about bulk foods, including recipes.

Role: Concept and design.

Client: The Hain Celestial Group. Created for The Hain Celestial Group, Inc., which reserves all proprietary rights.

Packaging Design Adaptation

Posted on June 10, 2012 by Betty in Packaging Design, Portfolio

Labels for two separate private label brandsLabels for private label olives to be sold in two different retail markets.

Role: Adaptation based on existing design.

Client: Wild Oats Markets (as staff member).

Packaging Design Adaptation

Posted on June 10, 2012 by Betty in Packaging Design, Portfolio

Packaging design adaptations

Line extensions for nationally-distributed baby food brand.

Role: Packaging adaptation for new products based on existing package design.

Client: Earth’s Best. Created for The Hain Celestial Group, Inc., which reserves all proprietary rights.

Packaging Concept & Design

Posted on June 10, 2012 by Betty in Packaging Design, Portfolio

Package design for spice grindersLine of six private label spice grinders.

Role: Concept and design of labels

Client: Wild Oats Markets (as staff member)

Magazine Ads

Posted on June 10, 2012 by Betty in Advertising, Portfolio

Magazine AdsMagazine ads for a new cohousing community.

Role: Concept and design.

Client: Wonderland Hill Development Co.

Packaging Design Adaptation

Posted on June 10, 2012 by Betty in Packaging Design, Portfolio

Line extensions for nationally-distributed toddler food brand.

Role: Packaging adaptation for new products based on existing package design.

Client: Earth’s Best. Created for The Hain Celestial Group, Inc., which reserves all proprietary rights.

Banner and Brochure

Posted on June 10, 2012 by Betty in Advertising, Brochures, Portfolio, Posters & Flyers, Signage, Tradeshow Displays

Tradeshow banner and tri-fold brochureTri-fold brochure and large tradeshow display banner.

Role: Concept and design.

Client: The Change Place

Logo and Tradeshow Booth Background

Posted on June 10, 2012 by Betty in Advertising, Identity & Branding, Portfolio, Signage, Tradeshow Displays

Logo and Tradeshow Booth graphics for a high-end RV collision and paint shop.

Role: Logo design; tradeshow graphics design

Client: Southwest Refinishing

Event Invitation

Posted on June 10, 2012 by Betty in Invitations, Portfolio

Invitation and reply card.
Role: Concept and design.
Client: Congregation Nevei Kodesh

Sell Sheets

Posted on June 10, 2012 by Betty in Portfolio, Sell Sheets

1 pagers with information for retailersBusiness-to-business sell sheets.

Role: Redesign of overall look for sell sheets for DeBoles brand. Layout of individual sell sheets within the new design.

Client: DeBoles. Created for The Hain Celestial Group, Inc., which reserves all proprietary rights.

Promotional Campaign

Posted on June 10, 2012 by Betty in Advertising, Point-of-Purchase Signs and Displays, Portfolio, Sell Sheets, Signage, Web Banners, Web Design

Campaign for MaraNatha brand “Healthy Heart and Soul” promotional campaign. Pieces included campaign logo, sell sheets, jar hang tags, corrugate in-store display header and tear pad with coupon, web page design, web banner ads.

Role: Concept and design.

Client: MaraNatha. Created for The Hain Celestial Group, Inc., which reserves all proprietary rights.

In-Store Display

Posted on June 10, 2012 by Betty in Advertising, Point-of-Purchase Signs and Displays, Portfolio

Corrugate Supermarket DisplayHeader of supermarket corrugate display shipper. Also created 3D image of display shipper for presentation purposes.

Role: Concept and design.

Client: Earth’s Best. Created for The Hain Celestial Group, Inc., which reserves all proprietary rights.

Packaging Inserts

Posted on June 10, 2012 by Betty in Advertising, Booklets, Brochures, Packaging Design, Portfolio

Set of three inserts with jokes, activities, information, and coupons included inside of Arrowhead Mills brand Bake with Me baking mixes.

Created for The Hain Celestial Group, Inc., which reserves all proprietary rights.

Interview Programs

Posted on May 17, 2012 by Betty in Portfolio, Posters & Flyers

Program handouts for attendees of interview events.

Role: Concept and design.

Client: Boulder International Film Festival

Trade Ad

Posted on May 17, 2012 by Betty in Advertising, Portfolio

Trade ad for Avalon Organics brand.

Role: Concept and design.

Client: Avalon Organics. Created for The Hain Celestial Group, Inc., which reserves all proprietary rights.

Shelf Talkers

Posted on May 17, 2012 by Betty in Advertising, Point-of-Purchase Signs and Displays, Portfolio, Signage

Shelf talkers with maps showing the hometowns of the brands.

Role: Concept and design.

Clients: MaraNatha and Arrowhead Mills brands. Created for The Hain Celestial Group, Inc., which reserves all proprietary rights.

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